I’ve spent quite a few weeks and to be honest are just finishing off the transfer of the bulk of my web site clients. This move has happened due to many reasons but the main ones enabling me to focus on Humber TV and my clients getting a better service with the new ISP.
I have also been trimming back a lot of domain I *may* develop but have decided to take the dive and let a good batch drop by not renewing them. We are talking 100s of domains and not just say 5 or 6 and so is a big saving in outgoings for me.
This morning I battled with my JOBPress theme on JobsinHull.co.uk and it now doesn’t error at the checkout with Pay Pal. I flicked the ON switch and is now live to submit jobs to at just £1 for 30 days. This is at just £1 for feedback and suggestions and will review charges once I feel happy with the setup and running.
Going back to domains, I have also curbed registeringdomains and booking drop catches for them. A few examples of recent ones are WilliamWilberforce.co.uk and HullHairdressers.co.uk both nice ones to own and develop as catches and WingMirrors.org.uk as a fresh reg.
The only websites ideally that I will still run will be personal ones or ones that are generating revenue from leasing or affiliation from Google and alike. Not looking at older posts on here I am looking at building revenue from these types of sites to at least £30 per day or £1k a month. This would be an absolute minimum long term as 250 sites should at least make £1 per day which calculates to around £7500 a month.
With my main focus been on Humber TV getting al sites live and performing I may freelance out as my ideal goal for Humber TV is to cover events and generate at least £250 a day from producing short promo videos, marketing using videos and selling video content.
Just as an example do a search in Google for “Fish Spa Hull” what would you click on, on the results page?
The videos I’m guessing, the videos will always be there unlike, radio adverts, PR services, leaflets, News Paper advert, Adwords campaign and so on…..
The new way to advertise… Huumber TV
;o)
Completed a few short 45 second long promo videos for the Freedom centre. These just highlighted future events and turned out really nice. Gave me a boost on pushing this type of video to other businesses and the good thing is they can use them on their web site and are featured on Humber.TV too.
Looking to cut back on my domains I’m letting a lot drop that in my eyes I could do without renewing as 10 would cost £70 for 2 years! On the flip side all my Hull domains are now listed on HullDomians.co.uk and give the ability for visitors to show an interest and place an offer in through a form system. To start my campaign off to either rent them out or sell them I’ve placed an Ad in the Hull Daily Mail for a week starting 19th February.
Just bought 2 domains YorkshireSEO.uk and YorkshireDesign.co.uk for £60 which I thought was a bargain and should be able to get them ranking and sold on to a local business. (if I don’t use them myself)
Looking through my SAGE accounts I noticed I’d dropped a bombshell and missed nearly everyones hosting renewals from last year. #fail But should be a nice boost for a few bills I have come up or have now.
I took a punge and turned off my shop plugin for JokeShop.org.uk and made posts as normal posts but mirrored the path so not to upset Google etc. Instead of actually selling products myself I’m giving” Paid on results” affiliate links from Silly Jokes. Traffic from my site is directed to them I make a sale and I get a cut of it but has proven shite TBH.
I may turn the shop back on if by the end of this month I don’t make one sale.
I’m quite a laid back “do anything for anyone” kind of guy, but over the past few months I’m seeing more and more reason to look after No1 more. Dog eat dog world it’s turning into I just need to look at every situation a little more before jumping in to the rescue or offering.
I found my CV on an old memory stick and decided to apply for a few jobs in SEO, Marketing etc just to see what response I get as theirs no harm in trying to see what bites I get from it. I actually wouldn’t mind going into a decent company to work on SEO and online marketing for companies. I would do a bad job too! ;o)
I decided to pull the internet connection from Beverley as I was only using it twice a week for 1 or 2 hours and was costing £40 + a month. So just a waste really.
Final thought for me about my Hull Domains, I may need to educate business about mini sites and “do what you say on the tin” domains buy hopefully enough will get it and opt for the rent option to try and test.
Looking back from March with Humber.Tv and the whole idea I do feel we have some good direction towards HOW the idea and company will make it’s living. Advertising is good but you need to offer twists and extra angles to secure advertising deals with local businesses.
I was once told as a young man by a local boss of a company…
It’s so easy to loose money but very hard to make it.
This is so true with the ideas and the paths I’m going down testing and trying out new ways to put shows and video onto the internet. Some things just don’t work and will never be worth the effort but you’d never know that unless you try them out to see.
Research is all very well but doing it and trying and testing ideas is good first hand live research!
I need to ge the few dozen postcode named sites up and LIVE ASAP so people can see the network I’m trying to create and get more people involved. First site live is HU15.co.uk covering Brough, South Cave, Gilberdyke, Newport etc and will grow to be on the same scale as Paul Smith’s HU17.NET along with all the others set to be put live.
Local news is key to keep people using your websites and updated regularly and people will find it through Google.
Build it and the will come
That’s sort of true but still need the right kind of site for people to find it sticky enough they do come back for more.
I joined BCC or Business Community Co-operative Group which has NO annual fee, and only costs £10 per week to cover room hire and a hearty breakfast. Best networking group I’ve been to from just the feel and welcome you get from the people there and isn’t competitive with 5 web designers, 3 accountants, 10 life coachers. The categories are locked down so thats your area and is unchallenge “Video Production” been my area of business and category.
Just offering show reel videos to businesses in a certain area of business, Gyms and fitness for example and will be made up of 12 companies in that sector for an hour long show reel on local “Gyms and fitness” This will be ondemand from Humber TV and also showing as a schedule when nothing is showing live.
All in all I have lots of ideas and good interest for our road forward – Think Positive!
My Photo above by Pixelcreations.co.uk – Klaus Selke – Photographer